Tag Archives: word of mouth
Conversion Rate Optimization – Tip # 2
What Tiger Wood’s Apology Can Teach You Tell the truth, damn it! photo credit: Chester Zoo Tiger Wood’s lame apology was universally panned for being phoney. Hey, even us guys could tell he was just blowing smoke up our collective … Continue reading
How Word of Mouth Marketing Works
A real life example. Today I signed up a client to Jobthread , an easy to use jobs board service. I heard about Jobthread from the wonderful Society for Word of Mouth , (SWOM) which I in turn found out … Continue reading
Wonderful Word of Mouth Marketing Resource
Learn From the Best in the Business – For Free I’ve just discovered a fantastic new website dedicated to the study and practice of Word of Mouth Marketing. Called The Society for Word of Mouth (SWOM), it is essentially another … Continue reading
How To Generate Incredible Word of Mouth Marketing
Today (March 10th) I received a free copy of "The Soccer Mom Myth" by Michelle Miller and Holly Buchanan. It was a surprise in so many ways, all of which illustrate how easy it is to generate fantastic word of … Continue reading
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- Marketers See Thru Seth Godin
- Online Video Sucks
- Google Analytics and Google Website Optimizer: Not Quite a Perfect Match
- What is a Conversion Rate and Does it Really Matter?
- The Myth of the Short Attention Span
- Email Still Beats Social Media
- Kiss and Sell – Conversion Rate Optimization – Tip # 4
- Confessions of Conversion Rate Commando
