Short Sharp Clicks
What Really Motivates Us
Just one this week, but it's a goodie. What really motivates us.
There's a heap of useful info based on top level research that will keep you busy for months.
Take 10 minutes and watch this over your coffee. It will be worth it.
Brilliant work.read more...
Nov 05, 2010
How to Make Great Product Pages
Ten examples of how to display your products to best advantage.
Boomer Women on Finance
A great post from Holly Buchanan over on Marketing to Women Online. Shows what boomer women really thinkread more...
Oct 29, 2010
You Don’t Need a Budget to Go Viral
Inspiring video made with no budget, lots of imagination and honest passion.
This moving video was made by a performer to raise money for the homeless.
The stripped down nature of the piece only seems to make it more powerful.
( My tip: Turn the volume up LOUD!)
How Personas Can Help You Write Compelling Sales Content
Plus a whole lot more.read more...
Oct 22, 2010
A round up of what caught my eye in the world of online marketing this week.
One Last Time for Old Spice Guy via Sesame Street
Possibly the last word I'll say on old Spice Guy, but no promises. I am not a monster, well actually...
Analytics is Getting Bigger You Need a Team
Seriously, in the US they are putting teams together to run analytics, whereas here in Australia it’s probably added on to the bottom of the marketing manager’s job description. We have a lot of catching up to do.
Email Beats Facebook for Sharing
So, who’d like to share?
Sort Products by Butt Sizeread more...
Oct 15, 2010
Make Your Website Sell
Run Campaigns That Convert
Get real results. Improve your online marketing or your money back. Find out how...
Online Shopping Ecommerce
All the latest news on online shopping.
Conversion Rate OptimisationRemarkable Research on What Really Works in Online Marketing
Why Conversion Rate Optimisation Doesnâ€™t Work
Speed Traps â€“ Remove the Social Buttons and Improve Conversions
Analytics for Business
How to use analytics for business
Practical online marketing and advertising advice.
How to write for the web to get results.
Linkedin Social Media
How to use Linkedin and social media for business and marketing.
Email is still one of the most effective forms of online marketing.
Smarter Marketing Blog
Practical Tips you can use today to improve your online marketing.
Boost your conversion rates.
Gained from over ten years in online marketing and over thirty years in professional marketing.
Make Them Click
How to Sell Online
Professional online marketing advice you can trust.
Results or your money back.
What Made Them Click
Training - How to Get Results
Learn the skills and techniques that get results.
Practical and hands on courses that teach you what you need to thrive in online business.
Make Them Click More
Consulting - How to Be a Click Magnet
Every interaction online is a chance for you to gain or lose a customer, a chance to shine or fail.
I make sure you shine in those moments.