Marketing to Women

  • How To Generate Incredible Word of Mouth Marketing

    The Soccer Mom MythToday (March 10th) I received a free copy of "The Soccer Mom Myth" by Michelle Miller and Holly Buchanan.

    It was a surprise in so many ways, all of which illustrate how easy it is to generate fantastic word of mouth marketing.

    It started when I left a tiny post on Future Now's blog where Holly works.

    Next thing I know I get an email from them saying they are going to send me a free copy.

    Very impressed, but wait, I thought, they probably don't know I live outside of the US, in Perth, Western Australia the most isolated capitol city in the western world.


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