Category Archives: Word of Mouth Marketing

How Word of Mouth Marketing Works

A real life example. Today I signed up a client to Jobthread , an easy to use jobs board service. I heard about Jobthread from the wonderful Society for Word of Mouth , (SWOM) which I in turn found out … Continue reading

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Wonderful Word of Mouth Marketing Resource

Learn From the Best in the Business – For Free I’ve just discovered a fantastic new website dedicated to the study and practice of Word of Mouth Marketing. Called The Society for Word of Mouth (SWOM), it is essentially another … Continue reading

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How To Generate Incredible Word of Mouth Marketing

Today (March 10th) I received a free copy of "The Soccer Mom Myth" by Michelle Miller and Holly Buchanan. It was a surprise in so many ways, all of which illustrate how easy it is to generate fantastic word of … Continue reading

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