Monthly Archives: February 2009
Email Still King of Online Marketing
A recent survey by Datran Media shows that good old email is still the number one tactic for producing online marketing results. Over 80% of the marketers surveyed said email was the most effective online marketing tactic, followed by search … Continue reading
Posted in Ecommerce, Email Marketing, Online Marketing
Tagged effectiveness, Email Marketing, online, results
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How Validation Will Increase Your Conversions and Profits
In This Story: Validate for Profit Why Standards Matter Avoid Legal Action Obey The Law Build Trust To put it simply – validating your site (making it standards compliant) will increase your conversions, sales and profits. It will also prevent … Continue reading
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- Why the Old Spice Guy Campaign Flops
- Kill Your Online Marketing Guru
- Marketers See Thru Seth Godin
- Online Video Sucks
- Google Analytics and Google Website Optimizer: Not Quite a Perfect Match
- What is a Conversion Rate and Does it Really Matter?
- The Myth of the Short Attention Span
- Email Still Beats Social Media
- Kiss and Sell – Conversion Rate Optimization – Tip # 4
- Confessions of Conversion Rate Commando
